02/17/09 15:18
(http://peterpanayotov.blogspot.com)

Inagural Online Travel Conference CEE

Publication in Eyefortravel.com 08.08.2007

EyeforTravel’s inaugural Central & Eastern European conference analysing key market trends sees impressive early bookings

Rapid growth in internet usage and booming tourism in the CEE region is attracting numerous e-travel companies to the region all keen to maximise the potentially lucrative new profit channels. A highly diverse and fragmented region, key market information plays a vital role in deciding which country will give you the greatest return on investment. (8/8/2007)

The Travel Distribution Central & Eastern Europe 2007 conference, set to take place in Prague, 5-6 November is a great economical way of getting up to speed with the market’s numerous opportunities and pitfalls. The 2 day event has already seen many early bookers keen to make the most of the special super early bird price of only Ђ595 for Central & Eastern European based companies.
EyeforTravel’s Head of Research, Amy Scarth along with Petar Panayatov from TravelStoreMaker.com will be presenting an in-depth analysis of the economic, environmental and technological factors influencing consumer behaviour in 6 CEE countries including Bulgaria, Czech Republic, Hungary, Poland, Romania, Slovakia as well as a key insight into the vast Russian market. Russia, which stands with the highest rate of internet adoption of more than 600% since 2000 has a population of over 141 million thus representing a giant new player in the global online market place.
This vital market insight into the different countries will be followed by focused presentations and debates on key topics such as
-Direct v’s Indirect distribution - What impact is the internet having on the traditional intermediary distribution model? -Identifying the key distribution trends and developments in the CEE region’s hospitality market-Optimising your sales & marketing techniques – innovative ways to sell more travel & engage your customer-Overcoming the challenges of selling online-Rapid growth & development in airline distribution – how has the low cost phenomenon transformed air travel in the CEE region?-Maximising the potential of your Revenue Management strategy
Each session will be led by leading CEE travel industry speakers including SkyEurope, Czech Airlines, Hilton, Starwood, Swissotel, Hotels.com, Kompas, Travelplanet, Hotels.com, Booking.com, LOT Polish Airlines, Adriatica.net and many more.

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